the haohua honghe chemical co ltd’s seven leading products received the “sichuan famous brand” award again, at the 10th sichuan famous projuct conference, on aug 13.
the company has been honored for its seven lead products for 10 consecutive years, since 1993, when it began its brand strategy. it is now the company with the most famous brands in the province.
the seven leading products are “crane” soda, caustic soda, ammonium chloride, baking soda, compound fertilizer, calcium hydrophosphate feed, and “sky crane” methane chloride.
haohua honghe has placed more importance on its branding and branding strategy in recent years, by relying on quality and strengthening its ability.
its brand value has increased thanks to its enterprise standard system, quality management system, improved product structure, better supply chain management, and stronger brand maintenance. it has a good market and social reputation, which brings client satisfaction and loyalty, and improves competitiveness.
the company focuses on customer needs and has client satisfaction projects and evaluations, as well as customer-oriented operation ideas and well-established after-sales services that monitor customer complaints, customer feedback, and service evaluations.
the company adopted advanced “world-class manufacturing, top global chemical work, consistent improvement, and excellent operations” concepts in 2011 and its operations, management, and risk-avoidance levels have obviously improved,